The Challenge.
Results.
Strategy workshop
Together with the client, we analysed the performance marketing strategy and the long-term brand strategy to ensure that the comprehensive content package we created would align with all business goals.
Videos package
To support performance marketing and social media efforts, DROBE produced 16 tailored videos built around a central hero video that introduced and positioned the brand. The hero video established the brand narrative, while the additional 15 videos were strategically designed to serve various formats and channels, including paid ads, organic posts, and reels.
Print ads
An offline campaign was also integrated into the strategy, complemented by a package of six custom-designed paid ad creatives to ensure cohesive branding across both digital and physical channels.
Hero video
BTS video